Wednesday, January 7, 2009

The Sport of Kings or Enterpreneurial Intensity

The Sport of Kings: Kinship, Class and Thoroughbred Breeding in Newmarket

Author: Rebecca Cassidy

This unique "behind the scenes" description of British flat racing is based on first hand experiences in Newmarket, the Suffolk town regarded as the international headquarters of the sport. Cassidy offers an insider's look at the rituals of horseracing--including those on the racecourse and at the bloodstock auction--and shows how racing, betting and the bloodstock industry are connected. Her insightful descriptions of the class structure of Newmarket explain how racing professionals preserve both the sport and their status quo.



New interesting textbook: Competitive Advantage Through Information Technology or Staffing the Contemporary Organization

Enterpreneurial Intensity: Sustainable Advantages for Individuals, Organizations, and Societies

Author: Michael H Morris

The concept of entrepreneurial intensity captures how entrepreneurship fluctuates by degree and frequency, and how it applies to personal well-being, organizational performance, and the quality of societal life. Morris develops his ideas by challenging the 13 leading myths about entrepreneurship while integrating many diverse perspectives on them. Readers will find in the EI concept a new way of examining and understanding the entrepreneurial process and strategies for fostering entrepreneurship. Rigorously grounded in research, this book is an important resource for the academic community and for business professionals.

Booknews

The author defines the new entrepreneurship as a mentality requiring individual responsibility and personal choice and as characterized by innovation, proactive behavior, and a willingness to assume risk. He advocates the development of entrepreneurial intensity in all aspects of individuals' lives, detailing the concept's principles, as well as related issues such as the individual, organizations, societal factors, and the role of government. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Illustrations
Foreword
Preface
1Common Myths Regarding Entrepreneurship1
2Understanding Entrepreneurship13
3The Process of Entrepreneurship25
4The Concept of Entrepreneurial Intensity37
5The Environment for Entrepreneurship59
6The Entrepreneurial Individual75
7The Entrepreneurial Organization93
8Entrepreneurship at the Societal Level113
9Government and Entrepreneurship131
10A Braver New World: Entrepreneurship and the Future143
Suggested Readings163
Index165

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